1) Direct opt-in email marketing is fast. Response rates linked to your campaigns are almost instantaneous. Within several days, you can review the conversions and positive response from your campaigns.
2) Looking to drive more traffic to your web site? Professionally executed targeted opt-in email marketing campaigns have effectively increased web site traffic and directed qualified prospects to online businesses.
3) Opt-in email services can generate an average message click-through rate of 10%-15% and can be as high as 25%.
4) Why use an opt-in email company over direct postal mail organizations? Costs linked to opt-in email campaigns are much less than that of traditional direct mail. With opt-in email, there are:
* No printing costs
* No paper costs
* No mail handling fees
* No postage costs
* No return postage
Direct mail can cost approximately $800 - $1200 per thousand exposures and generates an industry average response rate of 1- 2%. Opt-in email carries a cost starting at $5 per thousand with open rates averaging from 10-15%.
5) As an opt-in email company, we make campaign execution easy. From ad copy design and layout to project delivery, your email campaigns can be completed in as little as 2-3 days.
6) Opt-in email is a form of permission based marketing. Unlike other traditional forms of advertising, optin email is only sent to targeted recipients who have requested to receive information and details about their specific areas of interest.
7) Opt-in email ads can accommodate all images, HTML, audio, video, text, pop-ups, and other enhancements. In addition, with email, there are less space related restrictions linked to the graphics within your ad copy content.
8) Opt-in email captures the sole attention of its recipients. When using other forms of advertising media, your promotional material must compete for the users' attention next to other ads and editorial.
9) Opt in email marketing campaigns give you the ability to add multiple links to your web site landing page/s within your ad copy. Unlike banner ads, which only link to one location, you can direct prospects to a variety of different pages, sections and special offers across your site.
10) Opt-in email is fully trackable and includes complete campaign statistics. Publishers and advertisers can easily monitor the progress and response rates of their campaigns by accessing their administrative tracking panel provided with every order.